May 2026

It has been a moment since I posted last, but here is a quick update:

This month’s design highlight features a project close to my process: the complete menu redesign for Ernesto’s Mexican Grill in Utica, Kentucky.

Creating a restaurant menu is more than just arranging dishes and prices, it’s about creating an experience that reflects the brand’s personality while remaining functional for both staff and guests.

Over the course of several days, stretching into weeks, I worked closely with the client to refine each detail. We went through multiple rounds of design changes, balancing visual appeal with ease of use and clarity. With the opening of the new restaurant, came the firm deadline of June 1st. I managed to not only finish the design, but also handled the print preparation and production, ordered menu covers, and with a small team, inserted each page into the new cover.

I am pleased to say that my clients truly enjoyed the final menus I delivered. Seeing their positive response made the long hours worthwhile. This project was genuinely so fun and it allowed me to stretch my design wings in new directions, from layout and typography to print production.

If you’re in the Utica, KY area, stop by Ernesto’s Mexican Grill on Highway 231 and see (and hold) the finished product for yourself. And if your business needs a menu that works as hard as you do, let’s talk, I would love to be a part of your adventure!

January 2025

Small town happiness, big time hit. This postcard is a recreation of the sign everyone sees as they drive through the little town I was raised in. Now there is a restaurant and gift shop in the downtown part of Hartford that used the term Soreheads as their name.

I created this postcard for Soreheads and they began selling it in their shop. I enjoyed seeing the happiness across the shop owners face when they seen the cards for the first time. It became a hit for the tourists who came in during an event called Rock The Dam, which takes place in a neighboring town.

Small projects make all the difference, they allow you to connect with the people that you are creating the work for. It is the best part of the job, getting to know your clients, and seeing how you make their ideas come to life.